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Labs

The bench is always running.

Not a second portfolio. This is where the engine is opened up — one delivered frame put under a line, one variable changed at a time, and the whole generated library counted off the files rather than off the brief. The finished case studies live in the studio.

Houses
6
Films
52
Frames
96
Finished runtime
36m 25s
Clients who trusted us with their work in AI
Cartier
Chanel
Government of Dubai
Zayed University
Dubai Health
Dubai Municipality
Sospiro
L'Orientale Fragrances
RIIFFS
Doré
Fan Al Oud
Coarse Coffee
Snowhite Arabia
Plethora
Bluerock
Feranchesco
Air Specialty
Rowa
Zai
Unique Intensity
Dubai Police
Sephora
Dior
Louis Vuitton
Marc Jacobs
IFF
Emirates Red Crescent
Executive Council
Christian Provenzano
Ramón Béjar
Amira Saqer
Ores Cafe
Calm Resort
Athlekt
Systempack
Sondos Coutour
Kayan
Shama
Albeer
The bench

One frame. One variable. Changed while you watch.

Left of the line is the file exactly as it was delivered. Right of it is a treatment being applied live, in your browser, with the declaration printed underneath so you can check it. Drag the line, change the pass, or lift a different frame off the tray.

Sospiro — AI frame — warm grade pass
As deliveredWarm grade

SospiroFragrance · Italy

The pass

Frame
1195 × 1600 px
Applied
Warm grade
Declaration
filter: saturate(1.18) sepia(0.22) hue-rotate(-8deg) contrast(1.06);
Line at
50%

Both halves are the same file. Everything right of the line is done live in your browser — nothing here is a second export.

On the tray

24 frames

The moving frame

Sospiro

1m 07s — one of 52 films in the library, generated, directed and finished for a real house. Running muted; sound and full size on click.

The log

What the engine has actually shipped.

Counted off the delivered files, not off the briefs. Where the two disagree — and they do — the files win. Every figure here is read out of the media manifest at build time, so it stays true the next time a house ships another set.

Delivered AI films, frames and runtime, by house
HouseSectorFilmsFramesRuntime
Christian ProvenzanoFragrance3203m 19s
SospiroFragrance · Italy6154m 25s
Ramón BéjarFragrance · Spain171612m 10s
RIIFFSFragrance · Middle East161210m 53s
DoréJewellery5182m 46s
L'Orientale FragrancesFragrance · Dubai, UAE5152m 52s

Frames taller than wide

90 / 96

Films wider than tall

44 / 52

The full sets

These are specimens, not the work. The films, the complete stills libraries, and the direction each house was held to live on their own pages.